5 Billion Songs Shared on Facebook So Far
With talk of Facebook’s bazillion-dollar IPO the talk of the financial world, it’s worth noting that since song sharing was introduced back in September, five BILLION songs have been shared by users.
This has the attention of the music industry. They’re talking about something called “frictionless sharing” at the MIDEM conference going on now in France. Decoded, that means apps that interface with Facebook on some level and share your activity without you doing anything. Or controlling anything. Or even knowing about it.
How might “frictonless sharing” be co-opted to benefit labels, publishers, rights holders and the artists themselves? And what will the Facebook user get out of it?