Another musician-based Super Bowl commercial: Gearhead Steven Tyler drives a Kia

February 3, 2018February 3, 2018 Alan Cross 0 Comments

Steven Tyler love of cars is well known, so grabbing the Aerosmith frontman’s endorsement of the new Kia Stinger GT is a pretty big get for the Korean company. While the reviews of the Stinger have been nothing short of astonishingly good (look out, BMW 3-Series!), there’s nothing like running a multi-million-dollar Super Bowl commercial that involves time travel to grab maximum attention. (Via NY Daily News)

Alan Cross

is an internationally known broadcaster, interviewer, writer, consultant, blogger and speaker. In his 40+ years in the music business, Alan has interviewed the biggest names in rock, from David Bowie and U2 to Pearl Jam and the Foo Fighters. He’s also known as a musicologist and documentarian through programs like The Ongoing History of New Music.

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