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This Was the Biggest-Trending Music Video on YouTube This Year. No, Really.

Ever hear of The Mask Singer? It’s a strange singing competition in South Korea, Thailand, Vietnam and China.

The concept is simple: Singers compete while fully masked and in crazy costumes. Their identities are only revealed when they voted off the show.

This clip, “Until We Will Become Dust” by Oyster Masked, taken from the Thai edition, trended higher than any other video on the planet. With 183 million views, the clip has an unbelievable 94% thumbs-up rate.

What else trended super-high in 2017? Go here.

Alan Cross

is an internationally known broadcaster, interviewer, writer, consultant, blogger and speaker. In his 40+ years in the music business, Alan has interviewed the biggest names in rock, from David Bowie and U2 to Pearl Jam and the Foo Fighters. He’s also known as a musicologist and documentarian through programs like The Ongoing History of New Music.

Alan Cross has 38413 posts and counting. See all posts by Alan Cross

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