Photo by Skylar Kang on Pexels.com
Global News ContentRadio

Campus radio stations are closing even as they continue to be important

[This was my weekly column for GlobalNews.ca. – AC]

I got into this business through campus radio. As a freshman in 1980, I applied for a slot on CKUW, the then-closed-circuit radio station at the University of Winnipeg.

It was a dreadful facility, stuck in the basement with barely functioning equipment and with a broadcast reach that extended to one hallway, the Bullman Students Centre, Lockhart Hall lounges, and one cafeteria (the “Buffeteria”). My shift was 8:30-9:30 on Friday mornings, which, if you’ve ever been to university, means that the campus is practically empty.

For me, though, it was heaven. It’s where I learned to cue up and mix records and to talk on a microphone for the first time. And 18 months later, I was able to land a part-time job at a real commercial radio station in Selkirk, Man., which only existed because the owner was able to buy the transmitter equipment from CJUM-FM, the campus station over at the University of Manitoba.

The station went off the air in June 1980 when it ran into financial difficulties, and a referendum on using student fees to support it was voted down. That in itself was sad because CJUM-FM was only the second campus station in Canada to be granted a broadcast license (CKCU-FM at Carleton in Ottawa was the other).

Over the years, campus radio has served many important purposes. Because revenue from advertising usually isn’t essential (it does help, of course), these stations can afford to play on the fringes of commentary, spoken word, multilingual shows and also give voices to marginalized groups. They offer programming that no one, not even the CBC, will offer. The audiences may be small, but the job is huge.

When it comes to music, campus stations offer an incredible variety, from unsigned indie acts and jazz to material from around the world.

Keep reading.

Alan Cross

is an internationally known broadcaster, interviewer, writer, consultant, blogger and speaker. In his 40+ years in the music business, Alan has interviewed the biggest names in rock, from David Bowie and U2 to Pearl Jam and the Foo Fighters. He’s also known as a musicologist and documentarian through programs like The Ongoing History of New Music.

Alan Cross has 41719 posts and counting. See all posts by Alan Cross

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.