Television

Captain Picard sings Creed for a Super Bowl commercial. Watch.

You read that correctly. Patrick “Captain Picard” Stewart must have been paid a starship full of money to appear in a new Super Bowl commercial as part of a campaign for Paramount+. Stewart is in the ad alongside Drew Barrymore, Jeff Probst and Miami Dolphins quarterback Tua Tagovailoa. Oh, and Peppa Pig shows up, too.

The uncut version runs two minutes but will be edited to 30- or 45-second cuts for the Super Bowl broadcast on February 11.

They’ve made it really tough to view the ad in Canada–why would they geo-block this?–but it can be viewed here.

Alan Cross

is an internationally known broadcaster, interviewer, writer, consultant, blogger and speaker. In his 40+ years in the music business, Alan has interviewed the biggest names in rock, from David Bowie and U2 to Pearl Jam and the Foo Fighters. He’s also known as a musicologist and documentarian through programs like The Ongoing History of New Music.

Alan Cross has 39822 posts and counting. See all posts by Alan Cross

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