If you’ve gone shopping for a new car in the last year or so, you’ve faced the bewildering array of technology that’s being jammed into dashboards these days. Vehicles have become rolling apps with computing power that’s thousands and thousands of time greater than anything the Apollo spacecrafts used to carry.
Consumers love this stuff. They’re lapping it up faster than a starving kitten goes after a bowl of cream. It’s to the point where people have begun to ask “What’s in the dash?” rather than “What’s under the hood?”
The Automotive Parts Manufacturers’ Association (APMA) led a project to create the first connected car using nothing but Canadian technologies. A 2014 Lexus LX35o was kitted out with gear from six different Canadian companies to show how we’re not slouch when it comes to the next generation of vehicles. Emphasis was placed on ease of use and safety. They even included ALCOLOCK, a system that makes sure y0u never, ever get behind the wheel when you’ve had too much to drink.