Florida Radio Station Rebrands Itself as 98.7 Donald-FM

‘Tis the season for format changes and the stunts that go along with them. Kudos to a Tampa, Florida, station which is getting fresh attention for flipping to 98.7 Donald-FM, a station that only plays songs about money: “Opportunities (Let’s Make Lots of Money)” from the Pet Shop Boys, The O’Jays “For the Love of Money,” “Gold Digger” from Kanye West and, of course, “Money” from Pink Floyd. Predictably, the station is promising to “make radio great again.”

The website is covered in $100 bills and stories about Donald Trump–and in case you’re wondering how the markets are doing, there’s a real-time update of what’s happening on Wall Street.

 

Alan Cross

is an internationally known broadcaster, interviewer, writer, consultant, blogger and speaker. In his 30+ years in the music business, Alan has interviewed the biggest names in rock, from David Bowie and U2 to Pearl Jam and the Foo Fighters. He’s also known as a musicologist and documentarian through programs like The Ongoing History of New Music.

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