Why the Future of Music Discovery Is in the Numbers
If you’re like me and fascinated by how Big Data is the new currency for the music industry, check out this piece from Hypebot:
Information is changing the music industry; not only in the ways we consume and discover music, but as well in the ways companies are arming themselves for competition. Streaming services see gold in the figures that fuel recommendation algorithms, and now content companies, driven too by the alluring growth of digital tech, are proudly announcing their latest partnerships with leading software-as-a-service companies and the terabytes of social data multiplying on their servers.The future of music discovery—and potentially, of artist development—is now in the numbers.
