Music News

Here’s Why You Want to Play the Super Bowl Halftime Show

Bruno Mars and his people have to be very happy today.

1.  His halftime show was the most-watched gig of its kind–ever.  Bigger than U2, Madonna, Michael Jackson, Paul McCartney and Prince.  More than 115 million (!!!) people tuned in, a full five million more than what Beyonce got last year and a million more than the previous record held by Madonna.  And it’s higher than the average viewership of the game, which was 111.5 million.

2.  Sales of Mars’ “Jukebox” soared 164% following his performance.  We won’t see the full effect of his Super Bowl gig until the numbers come out a week from Wednesday.

Alan Cross

is an internationally known broadcaster, interviewer, writer, consultant, blogger and speaker. In his 40+ years in the music business, Alan has interviewed the biggest names in rock, from David Bowie and U2 to Pearl Jam and the Foo Fighters. He’s also known as a musicologist and documentarian through programs like The Ongoing History of New Music.

Alan Cross has 37457 posts and counting. See all posts by Alan Cross

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