Be Honest: How Long Do You Listen to a Song Before You Hit “Skip?”
Back in the days before the CD, the only way to skip a song on an album was to get up, walk across the room and move the needle to the next track on the record. If you were listening to a cassette or 8-tracks, you had to fast-forward until you found the song you wanted.
But when CD players appeared, they came with a button that instantly skipped to the next track. No more fast-forwarding, no more enduring a song you didn’t want to hear. And thus shrunk our attention spans and our tolerance for things we didn’t like immediately.
So how long will we let a song go before we give it a thumbs down? Writing in Music 3.0, Bobby Owsinski tells us:
24.14% skip within the first 5 seconds
28.97% skip within the first 10 seconds
35.05% skip within the first 30 seconds
48.6% skip before the song finishes!
And there’s more. Continue reading.
If I’m doing “lean back”, a song has to be unbelievably terrible for me to skip it. If it’s new to me, I’ll generally give anything an honest try.
If I’m doing “lean forward”, for example, going through the new music on this blog, I’m pretty ruthless. If a song doesn’t grab me right away, I’ll skip further into the position of the song looking for the chorus or a hook or something, and if I get nothing appealing, I’ll move on to the next track..
In general though, I select my own music and skip nothing.
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