Once again: cassettes are an outmoded, outdated, obsolete technology that needs to die. Those prone to romanticizing and fetishizing them don’t remember (or never knew) what it was like when they were the only way to make music portable. Good riddance.
Still, there are dreamers. This Little Rock AK music label’s heart is still with the cassette. From the Charlotte Observer:
It was 2016 and Joey Lucas had been listening to a digital copy of an album called Hustle Warfare 3, by Memphis hip-hop artist Black Smurf.
There was no physical version of the record, which bothered Lucas. He wanted a copy of Hustle Warfare 3 to call his own, a physical object he could hold and show to his friends. A longtime fan of audiocassettes, he and a buddy looked into getting the album on tape.
“We found out how cheap it was to actually manufacture a tape and just went for it,” said 42-year-old Lucas on an April afternoon at Pizza D’ Action in Little Rock. He contacted Black Smurf via Instagram and reached an agreement with the rapper to produce 100 copies of the album on tape.
“I just kind of did it for fun,” Lucas said. “He was my favorite artist at the time, and I just really wanted to put out something physically.”
Fine. But what are you going to use to play your new cassettes? If have a car younger than 2010, there’s no factory cassette player. And do you really have an old Walkman or cassette machine lying around the house?
If not, TASCAM has a new(!!!) double cassette unit for sale. Read about it at New Atlas.