It usd to be that lending or licensing your music for the advertising a product or service was ultimate sell-out. “You’re perverting art for the sake of a dollar!” and all that.
Today, though, licensing music is seen as a savvy and necessary way to get your music heard in a very crowded marketplace. A good licensing opportunity might be the difference between making the rent on the rehearsal space or having the band break up due to lack of funds.
So let’s assume you’re in an indie band and you’re looking for a revenue stream like this. What do you do? How do you get started? How do you keep from being ripped off?
Start with this little tutorial. Maybe it’ll help.