Music Industry

Into predictions? Here’s who Shazam says will be big in 2022.

Shazam, the Apple-owned app that magically identifies songs by listening to them, is used by people all over the world when they chance upon an unfamiliar song. The theory is that by analyzing how often just-released songs are being Shazamed, we can gauge initial interest in a track and thereby perhaps extrapolate the future global popularity of both the song and the artist. Apple also says that Shazam has “unique predictive data and algorithms.”

Here are the five new artists to whom we should be paying attention.

  1. Ayra Starr: A Nigerian singer-songwriter with a cool Afro-pop sound.
  2. DannyLux: This Mexican singer is also big in certain corners of the TikTok world.
  3. Lyn Lapid: She first found purchase in Brazil, Indonesia, the US, and six other countries. Mellow and soulful.
  4. Sad Night Dynamite: A hard-to-descibe act that blends electronic, hip-hop, and Britpop. They’re from South Africa.
  5. STAYC: Yet another K-pop girl group.

Shazam has posted this playlist if you want to check out any of the above.

Alan Cross

is an internationally known broadcaster, interviewer, writer, consultant, blogger and speaker. In his 40+ years in the music business, Alan has interviewed the biggest names in rock, from David Bowie and U2 to Pearl Jam and the Foo Fighters. He’s also known as a musicologist and documentarian through programs like The Ongoing History of New Music.

Alan Cross has 38542 posts and counting. See all posts by Alan Cross

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