It’s a Beer! It’s a Record! It’s Both!

Music-themed beer isn’t anything new. But come Friday, 5 Paddles Brewing Company of Whitby, Ontario, will attempt to take things to the next level. Their new brew will be called Jukebox, an 8.5% coffee vanilla stout that will come with a removable label that can be played on a turntable.

The music on the label–a song called, oddly, “Jukebox”–comes from Rory Taillon, and indie musician living in Ottawa. It’s a track from his first album, It’s Not Black & White.

Cool idea, no?


Alan Cross

is an internationally known broadcaster, interviewer, writer, consultant, blogger and speaker. In his 30+ years in the music business, Alan has interviewed the biggest names in rock, from David Bowie and U2 to Pearl Jam and the Foo Fighters. He’s also known as a musicologist and documentarian through programs like The Ongoing History of New Music.

Let us know what you think!

This site uses Akismet to reduce spam. Learn how your comment data is processed.