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It’s a Head-Banging World: The Global Appeal of Metal

I’ll say it again: the biggest musical subculture on this planet is metal. No matter where you go, you will find it. And it just keeps getting bigger and bigger in more and more places. Even the Wall Street Journal is writing about this.

Today’s “world music” isn’t Peruvian pan flutes or African talking drums. It’s loud guitars, growling vocals and ultrafast “blast” beats. Heavy metal has become the unlikely soundtrack of globalization.

Indonesia is a metal hotbed: Its president, Joko Widodo, wears Metallica and Napalm Death T-shirts. Metal scenes flourish in Latin America, Eastern Europe, Russia and Scandinavia. China got an early seeding of metal 25 years ago when U.S. record companies dumped unsold CDs there. In a male-dominated genre, Russian band Arkona is fronted by singer Maria Arkhipova. Language barriers are less significant in the metal world, which is all about the sound, an often dissonant drone not grounded in any one musical tradition.

The explosion of local bands around the world tends to track rising living standards and Internet use. Making loud music is expensive: You need electric guitars, amplifiers, speakers, music venues and more leisure time.

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Alan Cross

is an internationally known broadcaster, interviewer, writer, consultant, blogger and speaker. In his 40+ years in the music business, Alan has interviewed the biggest names in rock, from David Bowie and U2 to Pearl Jam and the Foo Fighters. He’s also known as a musicologist and documentarian through programs like The Ongoing History of New Music.

Alan Cross has 38031 posts and counting. See all posts by Alan Cross

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