The Super Bowl halftime show used to be the most coveted gig in music. Now it’s the most toxic, thanks the NFL’s unconscionable treatment of its players (cf. concussions and brain injuries), its Trumpian attitude toward the “take a knee” protests, its unending jingoism (“Football is America! America is football!”) and Roger Goodell’s constant waffling when tasked the tough questions.
It also doesn’t help that the bloody Patriots are in the Super Bowl again this year. And they’re playing the Rams, a team that has lacklustre support in LA at best.
But I digress. Here’s what I wrote about the halftime show for Global News.
It’s been a rough year for the NFL. The season was plagued by falling TV ratings and shots of empty seats in stadiums. The league continued to get bad press over issues like concussions and long-term brain injuries. And then there’s the ongoing “take a knee” protests by players as they continue to speak up against racism and police brutality in America.
Colin Kaepernick’s alleged blackballing from a professional football career continues to divide owners and fans while also riling Donald Trump on the Twitter machine. And the brutal, incomprehensibly bad non-interference call in the Saints-Rams NFC conference final did the league no
Which brings me to the Super Bowl halftime show. Maroon 5? That’s the best the NFL could do? Meh.