Looking Ahead to Digital Media in 2013
Radio consultant Mark Ramsey offers some relevant stats for broadcasters about the state of digital media:
- Facebook users: 147 million, up 4%
- Twitter users: 36 million, up 14%
- Smartphone users: 138 million, up 19%
- Mobile Internet users: 144 million, up 18%
- Mobile video viewers: 23% of the population, up 20%
- Smartphone video viewers: 22% of the population (and more than half of smartphone users): up 22%
- Online movie viewers: 27% of the population, up 16%
- Online TV viewers: 35% of the population, up 13%
- Tablet users: 31% of the population, up 42%