What Madonna Can Teach the Advertising and Marketing Industries

Seymour Stein, the co-founder of Sire Records that the guy who signed the Ramones, the Smiths, the English Beat the Pretenders and Madonna, has a few words for the ad and marketing industry.

This appeared in Forbes.  (You have to click through to the link; Forbes doesn’t allow cut’n’paste.)


Alan Cross

is an internationally known broadcaster, interviewer, writer, consultant, blogger and speaker. In his 30+ years in the music business, Alan has interviewed the biggest names in rock, from David Bowie and U2 to Pearl Jam and the Foo Fighters. He’s also known as a musicologist and documentarian through programs like The Ongoing History of New Music.

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