Long-Awaited Product Features Full Ecosystem, Major Label Agreements, and Access to Studio Masters To Deliver Transformative Listening Experience
March 11, 2014 – (Santa Monica, CA.) – PonoMusic
, a revolutionary movement conceived and founded by Neil Young
with a mission to restore the soul of music, announced today that it is officially moving out of the R&D phase and is “open for business” with the launch of its Kickstarter campaign for the PonoPlayer.
The Kickstarter campaign
features testimonials from some of the most notable musicians, including Sting, Bruce Springsteen, Elton John and Norah Jones, discussing their experience with the PonoPlayer
As someone who is all for the best high-fidelity experience, I applaud Neil for kicking against the MP3s-are-good-enough attitude. But I have to ask myself: do I really need to carry around another device when I take my music on the road? Will I notice the difference while walking the dog or jogging?
Probably not. It pains me to say it, but for my mobile music needs, MP3s are, well, good enough.
We’ll see how this shakes out. If you’d like to watch Neil’s SXSW presentation, it will be available here. You also might be interested in the Billboard article on the subject. The demonstration got…awkward.