There are those that will have you believe that traditional terrestrial radio is dead. “Who listens to that anymore?” That kind of thing. Well, hang on, bunky.
Edison Research conducts an annual survey about how people consume music. Their latest Infinite Dial report features this graph about how people consume music in the car.
Now let’s look at historical trends for the same thing.
One more: the most-used audio source in cars by people over the age of 18.
More from this year’s Infinite Dial survey can be found here.