So far this year, we’ve streamed HOW MANY SONGS?
Every Monday, Luminate, the company that measures music consumption and sales, puts out report (like this one) that shows how much we’re buying and streaming. This week’s report says that Canadians are streaming 16% more audio than at this time last year (year-to-date total: 33,211,715,638 songs). Last week alone, Canadians streamed 2.454 billion songs.
Big numbers, but let’s look at the world beyond Canada.
Luminate says that streaming is growing faster than ever. As of March 31, the total number of global on-demand music streams reached ONE TRILLION (1,000,000,000,000) songs. To put that into perspective, there were over one trillion streams in 2022, but that milestone wasn’t hit until November and finally ended up at 1.1 trillion December 31. This year, it took just three months.
Leading the way is “Flowers” by Miley Cyrus, with 1.16 billion listens so far. In second spot is SZA with “Kill Bill” (885 million) and The Weeknd’s “Die for You” (629 million).
And check out this stat: In the US, streaming accounted for 84% of all recorded music industry revenue.