Spotify is about to buy music trivia game Heardle
One game that that took off during the pandemic was the word puzzle game Wordle. This past March, it was joined by Heardle, a music trivia game that worked on the same principle. You get six guesses at an artist/song before everything is revealed at the end.
Spotify announced today (July 12) that it’s buying Heardle, marking the company’s first foray into interactive gaming. The idea is to offer yet another new avenue into music discovery. From the press release:
“If you love that you can recognize hundreds of songs within a few opening bars, you’re not alone. Passion for music runs deep—and so does showing off those skills in musical trivia. Millions do just that with Heardle, a daily music game. And at Spotify, we love all things music—and all things music trivia—which is why we’re excited to announce that the beloved interactive music trivia game will be joining Spotify.
“We see Heardle as more than a trivia game: It’s also a tool for musical discovery. Playing Heardle might just help you to rediscover old tracks you may have thought you’d forgotten, discover amazing new artists, or finally put a title to that wordless melody you’ve had caught in your head forever.”
The game will stay as a standalone website so no one will have to sign up to Spotify to play. Meanwhile, you gotta wonder how much the inventors of Heardle have profited from this.
Office productivity will soon drop by 20%.
I hope this doesn’t kill off all the sub brands. I have decade specific and artist specific versions that I play, and I could see Spotify suing them out of existence.
The Pearl Jam heardle hasn’t worked since, I don’t know if the same with others.