Study Says Serious Music Fans Spend $422 a Year on Music
Really? Just $420? If that’s the case, no wonder the music industry is in trouble. From the LA Times:
The most serious of fans can spend upward of $422 per year on music in the U.S., according to the results of a new report from Nielsen Entertainment released today at South by Southwest. Those who can be classified as music fans, Nielsen proclaimed, account for nearly 75% of all music spending in the U.S.
So the takeaways: 1) No one pays for online streaming. 2) "Aficinados" spend more on single digital tracks than digital albums. 3) They also spend as much on digital tracks as they do vinyl/cassettes/DVDs. 4) They spend less than $200/year on concerts/live shows. Something doesn't add up