Branding Archives | Alan Cross' A Journal of Musical Things

Does This Sound Like You and Live Music Events? Check Out These Stats.

In today’s music environment, revenue isn’t going to come from selling pieces of plastic. And unless you’re written a song

This piece of research was published by the MSL Group with the purpose of educating brands about how they might

I remember walking into Krazy Kelly’s on Portage Avenue in Winnipeg to see the Clash’s new album, London Calling, racked

The Custodian of Toronto Sports – Richard Peddie in conversation with TBP Podcast EP 033 May 27, 2021
Over a 20+ year span, as the Toronto pro sports scene evolved from older venues and stands filled with blue and white (Leafs, Blue Jays, Argonauts) to a more intense red (Raptors, TFC), and grand coliseums that define the city’s skyline, there is one sports executive in particular who ownership looked to. We’re of course […]
Mark Silver
The Ultimate Backstage Pass – David Kines in conversation with TBP Podcast EP 032 May 17, 2021
In today’s everything-on-demand world, it may be hard for anyone born post-Y2 K to answer a simple question, “where do you watch music videos?” A reasonable answer would be YouTube, Apple Music, or maybe even Tiktok. Prior to the dawn of YouTube in 2005, the answer was easy. MTV if you’re American, and of course […]
Mark Silver
Gamifying the Movie Theatre Experience – Aaron Silverberg in conversation with TBP Podcast EP 031 May 9, 2021
People yearn for live experiences that they can share with others. Though fan and crowd-based events such as sports and concerts may be the source of most of our FOMO, movie theatres are even more appealing. Although the film may be the main attraction, movie theatre owners are constantly looking for new ways to maximize […]
Mark Silver