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Alan Cross' A Journal of Musical Things

Alan Cross' A Journal of Musical Things

Filtering what is happening in music to save you time, money and effort.

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Coca-Cola

Music News 

Coke Just Made 1,000 Songs Featuring People’s Names. Is Yours Here?

July 14, 2017 Alan Cross 0 Comments Coca-Cola, Coke, Jingles, Share-a-Coke

When was it that Coke started putting people’s names on labels? A couple of years ago? I guess I’ve just

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Music News Television 

Jack White’s Coca-Cola Commercial. It Aired Just Once–But Anyone Can Watch It Now.

September 8, 2016September 8, 2016 Alan Cross 0 Comments Coca-Cola, Coke, Jack White, TV Commercial

Back in 2006, Jack White agreed to participate in a Coke commercial. It ran exactly once. Where did it go?

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Radio 

Coke Says Buh-Bye to American Idol. This is a Wake-Up Call for Radio

December 17, 2014 Alan Cross 0 Comments American Idol, Coca-Cola, Coke

Coca-Cola was a major sponsor of American Idol for thirteen years. This week, though, the company said they were pulling

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Cool! 

Coke Comes Up with a New Way to Market Pop Songs in China

June 9, 2014June 9, 2014 Alan Cross 0 Comments China, Coca-Cola, Coke, Music Marketing, Musicon, QR Codes

Despite a market of 1.4 billion people, no one in China buys music.  Well, almost no one.  According to industry

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Ongoing History of New Music Podcast

Music Tech MeetUp

Each week, the podcast looks at something from the alt-rock universe, from artist profiles to various thematic explorations. Whatever the episode, you’re definitely going to learn something that you might not find anywhere else. Trust us on this.

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Podcast – The Backstage Project

The Backstage Project Podcast

The Backstage Project Podcast with Mark Silver focuses on the stories behind the biggest and best entertainment products, events, and companies. We go behind the scenes with amazing people who have done or are doing extraordinary things to entertain you, the audience. From sporting events to concerts, from cable tv to music apps; if it’s made an impact on the entertainment world, we cover it.

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RSS The Backstage Project – Sports & Entertainment Podcast

  • The Speaker Representation Business – Martin Perelmuter in conversation with TBP Podcast EP 018 January 18, 2021
    It is a lot harder to become a paid speaker than you might imagine. While you may think that publishing a book is a surefire way to become sought after, there’s a lot more to it, actually! Sure, there are many authors, politicians and academics that companies pay big bucks to keynote events. There are […]
    Mark Silver
  • Born into the Beautiful Game – James Easton in conversation with TBP Podcast EP 017 January 13, 2021
    The Easton family has played a vital role in shaping the North American soccer landscape for almost 50 years. In the early 70’s, Jim Easton Sr. uprooted his family from Scotland to take the job as the inaugural head coach of the Vancouver Whitecaps. Over his time in the role, Jim and his family fell […]
    Mark Silver
  • In Search of a Digital Media Business Model – Chris Skinner in conversation with TBP Podcast EP 016 December 26, 2020
    Traditional media businesses have long struggled to realize the opportunity with digital. Giving away free ad-supported content has backfired with Facebook and Google now controlling the relationship with the audience and all their associated behavioural data and preferences. What has emerged, thanks to Netflix, is that people will pay for good content, which is really […]
    Mark Silver
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