college Archives - Alan Cross' A Journal of Musical Things

College Recruiting’s Secret Weapon – Beyonce

Beyoncé? That’s the secret to recruiting? If you thought the Rolling Stone cover above was a bit strange, you’re right.

The Speaker Representation Business – Martin Perelmuter in conversation with TBP Podcast EP 018 January 18, 2021
It is a lot harder to become a paid speaker than you might imagine. While you may think that publishing a book is a surefire way to become sought after, there’s a lot more to it, actually! Sure, there are many authors, politicians and academics that companies pay big bucks to keynote events. There are […]
Mark Silver
Born into the Beautiful Game – James Easton in conversation with TBP Podcast EP 017 January 13, 2021
The Easton family has played a vital role in shaping the North American soccer landscape for almost 50 years. In the early 70’s, Jim Easton Sr. uprooted his family from Scotland to take the job as the inaugural head coach of the Vancouver Whitecaps. Over his time in the role, Jim and his family fell […]
Mark Silver
In Search of a Digital Media Business Model – Chris Skinner in conversation with TBP Podcast EP 016 December 26, 2020
Traditional media businesses have long struggled to realize the opportunity with digital. Giving away free ad-supported content has backfired with Facebook and Google now controlling the relationship with the audience and all their associated behavioural data and preferences. What has emerged, thanks to Netflix, is that people will pay for good content, which is really […]
Mark Silver