The Album Isn’t Even Out Yet and Green Day is Already on the Fourth Video

¡Uno!, the first of a triptych of albums from Green Day, won’t be available for sale until the 25th but the band is already onto the fourth video clip from the record.  So far, we’ve had “Oh Love,” “Let Yourself Go” and “Kill the DJ.”  Now we have “Nuclear Family,” which will be the first track from the album.

This means 25% of the record already has been video-ized.  Is there more coming?

I’ll bet there is.  Green Day is smart.  They know that a very sizeable portion of their audience uses YouTube and other video services as a primary source of music discovery. These videos aren’t terribly expensive to make and they fill those needs of the YouTube generation.

Alan Cross

is an internationally known broadcaster, interviewer, writer, consultant, blogger and speaker. In his 40+ years in the music business, Alan has interviewed the biggest names in rock, from David Bowie and U2 to Pearl Jam and the Foo Fighters. He’s also known as a musicologist and documentarian through programs like The Ongoing History of New Music.

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