Three Different Ways of Securing a Record Deal

This is from a series at Hypebot.

In this, the concluding part of the series, the developments of the Internet, social networking, and online video enabled a brand new way of breaking a band and securing a deal. Whereas part 1 examined an old school approach, and part 2 reflected on missed opportunities, part 3 brings the route to getting a deal very much into the present day…

…With my recent experience of spending 3 years at Interscope without releasing anything, the last thing I felt like doing was searching out distribution for this new release. Then one day while discussing this YTW said, “I don’t want to sell the album, lets give it away for free”, after a moments pause I realized the genius of this idea. With the industry in downfall and nobody willing to take risks signing bands, coupled with the fact we had no overheads, it seemed the obvious way to distribute our album. 

If you’re in a band, it’s worth reading this entire series.