Radio

Traditional Radio Still In Good Shape Even as Streaming Music Services Grow

Alan Cross 0 Comments

This is a report from the LA Times.  And despite what some people may think, I completely agree that radio is still in good shape.  For now.  But I’ll continue to bleat about what’s coming in the future and radio’s need to prepare for what’s next.

Streaming music apps may be hot these days, but it will be a long time before they top the old-fashioned radio dial.

Traditional AM/FM radio is still the most popular way for people to listen to music, news and talk, even as digital music offers more control and becomes easier to use on the go, according to a study by media agency MediaVest and Clear Channel Media & Entertainment, the nation’s biggest radio company.

According to the study, in which 2,000 people in the U.S. were surveyed from April to June, just over half said they listen to regular AM/FM radio at least once a day, more than any other platform.

Continue reading here.  And once you’re done, read this article from RadioInk that posits that radio listening will decline over the next five years.

Alan Cross

is an internationally known broadcaster, interviewer, writer, consultant, blogger and speaker. In his 40+ years in the music business, Alan has interviewed the biggest names in rock, from David Bowie and U2 to Pearl Jam and the Foo Fighters. He’s also known as a musicologist and documentarian through programs like The Ongoing History of New Music.

Alan Cross has 39009 posts and counting. See all posts by Alan Cross

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