Twitter Teams Up with Billbard to Create a Chart That Tracks New and Emerging Artists
Even though Twitter Music was a flop, there has to be some way of harnessing the power Twitter to track new and cool songs and artists. Maybe this new relationship with Billboard–the keeper all of charts that matter in North America–will help.
Billboard and social media platform Twitter today announced an exclusive, multi-year partnership to create Billboard Twitter Real-Time Charts. The charts, which will launch in the coming weeks, will track US music conversations among the millions of Tweets sent each day. Combining the authority of the Billboard charts and Twitter’s public, real-time data, these powerful co-branded charts will reshape for consumers and the industry the way music success is measured.As part of the initiative, Billboard and Twitter have signed a Twitter Amplify partnership, which will help distribute the chart beyond Billboard.com and include custom in-Tweet charts and in-Tweet video round ups of the week in music on Twitter
Keep reading. We’ll see.