Who Is V2 and Why Did They Get a Full-Page Ad in the Sunday New York Times?

November 30, 2014 Alan Cross 17 Comments 949 Views

If you read the Sunday New York Times, you’ll know that it’s not uncommon for some special interest group to dish out huge dollars for some kind of full page ad in section one. These ads usually have some kind of political, social or religious message.

This week, though, there was a giant ad for a band called V2 (pronounced “V-squared) trumpeting their recent 7-award haul at the Los Angeles Music Awards.

Who?

V2 consists of twins Vittorio and Vincenzo. They’re 11 years old.

What the hell is going on here? Who’s bankrolling this?

Alan Cross

is an internationally known broadcaster, interviewer, writer, consultant, blogger and speaker. In his 40+ years in the music business, Alan has interviewed the biggest names in rock, from David Bowie and U2 to Pearl Jam and the Foo Fighters. He’s also known as a musicologist and documentarian through programs like The Ongoing History of New Music.

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