The NFL wants to have at least 100 million people watching the Pepsi-sponsored halftime show, which is why they’re always looking to book some mass appeal pop act. From a ratings point of view, this makes sense.
For the last ten years, it’s been nothing but pop. J.Lo and Shakira this year. Maroon 5’s dull performance last year. We’ve also had Lady Gaga, Justin Timberlake, Katy Perry, and Bruno Mars (a couple of times!) The last time any rock band was invited to perform was 2014 when the Chili Peppers showed up to play one song (“Give It Away“) with Bruno Mars. And the last pure rock headliner? The Who in 2010.
But let’s say for a second that you were in charge of booking the halftime show and were determined to rock the house. Which of the following would you pick?
If you were in charge of the Super Bowl halftime show, which act would you book?— Alan Cross (@alancross) January 27, 2020