Who’s Listening to Podcasts These Days?
Every April at the World Wide Radio Summit, Jacobs Media presents something called its Techsurvey, a comprehensive look at how technology is affecting radio. With this year’s results set to be released on April 14, a little information is being leaked out ahead of time. In this case, it’s some data on who is listening to podcasts today. Note the interests in young music fans in podcasts and other on-demand listening. A little more information can be found here.