Why don’t rock and metal videos feature more cars?
If there’s a genre that celebrates cars in its music videos, it’s gotta be hip-hop and rap. But given that so much of rock’s canon consists of songs about cars, what’s with the gap in the number of vehicles shown in rock and metal videos?
That question is based on the findings of a study (read: a commercial masquerading as a study so people like me will write about it) that reveals only 32% of a sample of rock and metal videos featuring any kind of cars. Here is your executive summary. The study was based on a sample of 250 videos. (n = seams small, but whatever…)
- 3 out of 4 rap/hip-hop videos featured cars
- Only 32% of rock and metal videos featured any kind of vehicle.
- In a shock finding, country music videos feature the most pick-ups.
- The most popular colour across the spectrum? Black, of course.
Check out these graphics.





