Why You Should Bring Your Own Music to the Casino
A wise safety tip unearthed by Rupinder at Big Think.
Researchers at the University of Waterloo asked 96 regular slot machine players to play a simulated multi-line slot machine game both with and without the accompanying music and sound effects. They did this while wearing electrodes that helped measure their emotional arousal.
Afterwards, when asked to guess how many times they won, they overestimated by an average of 15 percent for the silent machine and an average of 24 percent for the regular machine. At the same time, they overwhelmingly preferred the “more exciting” regular machine, and the data from the electrodes help confirm their preference.
Keep reading. It explains why my mother is frittering away my inheritance one nickel at a time.