Even Though the Grammys Suck, Here’s Why They’re So Important

The Grammys stink. Anyone expecting anything of substance from them will always be disappointed. And even though this year’s broadcast had the lowest ratings in seven years (maybe because the bloody program featured almost nothing but down-tempo songs and ran nearly FOUR HOURS during which only EIGHT awards were given away!), it’s still an important event to the music industry.

BuzzAngle, a company that tracks music sales, collected some post-Grammy stats.

  • If you were nominated for an award, you could expect a lift of about 28% in album sales and nearly 40% in single song sales the following day.
  • The two biggest next-day beneficiaries were Chris Stapleton for Traveller and To Pimp a Butterfly from Kendrick Lamar. James Bay’s Chaos and the Calm increased by 657%.
  • In fact, Bay’s “Let It Go” was the top-selling song with a boost of 21,ooo downloads on Monday.

Here are BuzzAngle’s sales charts:

Top 10 Selling Albums on Grammy Monday:

Rank Title Artist
1 Traveller Chris Stapleton
2 To Pimp A Butterfly Kendrick Lamar
3 Sound and Color Alabama Shakes
4 Beauty Behind The Madness The Weeknd
5 Chaos And The Calm James Bay
6 1989 Taylor Swift
7 Montevallo Sam Hunt
8 Cheers To The Fall Andra Day
9 Hymns Joey + Rory
10 Unbreakable Smile Tori Kelly

Top 10 Selling Songs on Grammy Monday:

Rank Title Artist
1 Let It Go James Bay
2 Girl Crush Little Big Town
3 One Call Away Charlie Puth
4 Thinking Out Loud Ed Sheeran
5 Hollow Tori Kelly
6 Can’t Feel My Face The Weeknd
7 Heartbeat Carrie Underwood
8 Take Your Time Sam Hunt
9 Rise Up Andra Day
10 Uptown Funk Mark Ronson

Alan Cross

is an internationally known broadcaster, interviewer, writer, consultant, blogger and speaker. In his 40+ years in the music business, Alan has interviewed the biggest names in rock, from David Bowie and U2 to Pearl Jam and the Foo Fighters. He’s also known as a musicologist and documentarian through programs like The Ongoing History of New Music.

One thought on “Even Though the Grammys Suck, Here’s Why They’re So Important

  • February 17, 2016 at 1:24 pm
    Permalink

    You hit the nail on the head with your ‘Anyone expecting anything of substance from [the Grammys] will always be disappointed’ line. Some exceptions exist, but I don’t think that giving a Grammy award to Justin Bieber was really necessary for his already overwhelmingly super-successful (sales-wise) career.

    Reply

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