Earlier this week, it was announced the Rdio, my preferred music streaming service since 2010, had run out of money and was headed towards Chapter 11 bankruptcy. Once those proceedings are initiated, Pandora, the Internet radio company, will pick up the pieces for itself and then wind down Rdio into extinction. Shit.
And make no mistake: the end is nigh. Here’s what Rdio has on its website:
Important information about your Rdio account
As a result of Pandora’s planned acquisition of Rdio, the Rdio service will be winding down in the coming weeks.
Effective Monday, November 23, if you currently have an Rdio subscription, it will be canceled on your next billing date, and you will no longer be automatically charged. Rest assured that your subscription will remain active for any period of time you’ve already been billed. Also starting November 23, Rdio will no longer take new subscriptions.
After your subscription ends, you can continue listening to Rdio Free (ad-supported stations on mobile or ad-supported, on-demand songs, albums, and playlists on the web) until the service goes offline.
We’ll be in touch via email in the near future with more specifics, including the exact timing of Rdio’s end of service, as well as information on exporting your Rdio data, including your playlists and favorites.
Our goal is to make this transition as smooth as possible. If you have any questions or concerns, go to help.rdio.com.