If You’re an Rdio User, It’s Time to Prepare for the End

Earlier this week, it was announced the Rdio, my preferred music streaming service since 2010, had run out of money and was headed towards Chapter 11 bankruptcy. Once those proceedings are initiated, Pandora, the Internet radio company, will pick up the pieces for itself and then wind down Rdio into extinction. Shit.

And make no mistake: the end is nigh. Here’s what Rdio has on its website:

Important information about your Rdio account

Last Updated: Nov 20, 2015
Thank you for your support of Rdio over the years. You helped make Rdio not only a place to listen and discover, but also a global community of dedicated music lovers. We’ve enjoyed working on Rdio as much as you’ve enjoyed using it. It’s been an honor serving you.

As a result of Pandora’s planned acquisition of Rdio, the Rdio service will be winding down in the coming weeks.

Effective Monday, November 23, if you currently have an Rdio subscription, it will be canceled on your next billing date, and you will no longer be automatically charged. Rest assured that your subscription will remain active for any period of time you’ve already been billed. Also starting November 23, Rdio will no longer take new subscriptions.

After your subscription ends, you can continue listening to Rdio Free (ad-supported stations on mobile or ad-supported, on-demand songs, albums, and playlists on the web) until the service goes offline.

We’ll be in touch via email in the near future with more specifics, including the exact timing of Rdio’s end of service, as well as information on exporting your Rdio data, including your playlists and favorites.

Our goal is to make this transition as smooth as possible. If you have any questions or concerns, go to help.rdio.com.

Alan Cross

is an internationally known broadcaster, interviewer, writer, consultant, blogger and speaker. In his 30+ years in the music business, Alan has interviewed the biggest names in rock, from David Bowie and U2 to Pearl Jam and the Foo Fighters. He’s also known as a musicologist and documentarian through programs like The Ongoing History of New Music.

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