What Does Rage Against the Machine and Southwest Airlines Have in Common? More Than You Might Think.

Ruth Blatt–who has been excerpted in these pages many times before–wrote this Forbes article entitled “The Remarkably Simple Technique Behind These Innovations in Music and in Business.”

Music and business innovations

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Alan Cross

is an internationally known broadcaster, interviewer, writer, consultant, blogger and speaker. In his 30+ years in the music business, Alan has interviewed the biggest names in rock, from David Bowie and U2 to Pearl Jam and the Foo Fighters. He’s also known as a musicologist and documentarian through programs like The Ongoing History of New Music.

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