The good news is that you can find just about any song you could want on the streaming music services. The bad news is that there are at least 35 million songs available. And that number is increasing every single day.
According to Hypebot.com, a thousand songs are uploaded to Spotify, Apple, Google Music, Napster, Dezzer, and the other streamers every hour. That’s 24,000 songs every day and 1 million tracks every six weeks. Extrapolating further, we’re talking about almost 9 million added to the streamers’ catalogues every year.
About half of the daily upload consists of brand new songs. The rest are older tracks that have been digitized and tagged.
In other words, the signal-to-noise ratio is getting worse by the second. You gotta wonder how many of these tracks will be heard even once. (By the way, there’s a site called Forgotify which will play you a stream of songs that haven’t ever been heard on Spotify.)
Yes, it’s possible to post your music to a worldwide audience for next to nothing. Cutting through the clutter? That’s another matter–and it’s why we’ll still need record labels for the foreseeable future. They specialize in relationships that get music into the hands and ears of the right people so they have a better chance of being heard. Not everyone can be Chance the Rapper.
Watch this video of a presentation featuring Bill Patrizio of Napster.
More at Music Business Worldwide.