Here’s our weekly checkup on the health of Canadian music sales and streams

That this year will be a bust for the music industry has long been a given. But are there any bright spots to be found amount the data? Let’s find out.

The year-over-year data gathered by Nielsen Music Canada is disastrous:

  • Total album sales are 38.4% lower than they were at this point in 2019.
  • CDs are down by a whopping 53.6%.
  • Digital albums are softer by 21.4%
  • Digital tracks are down by 26.6%
  • Vinyl is off by 26.0%
  • On-demand audio streams are up 19.1% (1.903 billion streams in the country last week, which I think is a new all-time high).

But drilling down to week-to-week data, we find this:

  • Total album sales are up 1.6%
  • CDs moved ahead 5.5% from the previous week
  • Digital albums are up slightly (+0.5%)
  • Digital tracks moved up 4.6% in the last seven days.
  • Vinyl is down 4.7%
  • On-demand audio streams are essentially flat (+0.2%)

Alberta remains the hardest-hit province when it come to music sales (down -50.3% from last year).

Alan Cross

is an internationally known broadcaster, interviewer, writer, consultant, blogger and speaker. In his 30+ years in the music business, Alan has interviewed the biggest names in rock, from David Bowie and U2 to Pearl Jam and the Foo Fighters. He’s also known as a musicologist and documentarian through programs like The Ongoing History of New Music.

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