Tradiio, The Virtual Music Stock Market Game

Digital Music News reports on Tradiio–yes, that’s how you spell it–a Portugal-based platform that will allow you to “invest” in artists who have uploaded their music to the service. Users who “win” with these virtual investments will get a chance to trade in their gains for things like concert tickets and festival passes. Artists who do well can earn things like studio time, radio play and even record deails. The makers say it’s a whole new way to discover new music.

Tradiio isn’t live yet–it’s not scheduled to launch until February when it’ll start up in England–but you can get something of a preview here.

Alan Cross

is an internationally known broadcaster, interviewer, writer, consultant, blogger and speaker. In his 30+ years in the music business, Alan has interviewed the biggest names in rock, from David Bowie and U2 to Pearl Jam and the Foo Fighters. He’s also known as a musicologist and documentarian through programs like The Ongoing History of New Music.

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